We are a multilingual ecommerce investments company located in Europe, United States, and Latin America. ECOMMERCE EXPERTISE IN EUROPE,UNITED STATES AND LATIN AMERICA FOR A PERCENTAGE OF YOUR ONLINE SALES
Tuesday, September 3, 2013
Natural Positioning on Google
Natural Positioning on Google: The Online Business Development has become crucial for every business who wants to grow and even survive, and The choice of a correct ecommerce developer that handles all Internet business processes can mean the difference between success and failure in your business because Today and according to our experience, the internet sales activation really is not the mainly problem.
The main question is to Create a Sustainable and Lasting Online Business. For that reason it is so important to developing a long-term Online Business, using a business plan perfectly controlled.
After 15 years of creating online business, we have clear the way to follow to achieve success in an online project. Really the first thing is to adapt each idea to electronic commerce and not try to adapt the e-commerce to our idea or company business processes
Internet businesses, are made in a particular way. Should Keep in mind that Internet businesses incorporate a very important point.
Between the seller and the buyer exist intermediaries who are the search engines and social platforms so to develop an online business and the business plan has to be present the search engines and social networks as a factor with great importance, and in summary to achieve success we have to adapt our project to the operation of the search engines
For that reason. and as a key factor we have created a structured system to develop business that want to operate on the Internet. Our system is a set of rules and processes that we have used over and over again in the last years, and that the end result will give us an internet business lasting and sustainable.
our Online Business Development system consists of 5 factors:
1 -Build a Online business plan:
Before creating a Online business, we have to know the sales volume we need to meet our needs, and if the niche business we’ve chosen, allow this sales volume .
We have to know clearly the business economic goals and timelines. Really need this answer before start to invest money
What Online turnover we need to obtain a sustainable project?
To obtain this information, should analyze real data, for that we will analyze the Competition Data .
We will analyze the companies already sell online products and services as ours.
We will study Their online presence, position, keywords, searches Volume and sales data of last 5 years.
This information help us to prepare a rigorous economic plan based on actual data from at least five companies that have already done what we want to do.
The end result is a Online Business Plan, with the economic prospects of our project and timeline . Also what we have to do “technically” to get it.
To obtain this information our team of eCommerce Business Analysts will make the following processes:
Internet Business Niche Research
Target Audience Research
Social media Research
Competition Analytics with sales information
Complete Online Business Plan
2-Localize a Niche Business:
Internet sales are directly related to traffic or visits of customers interested in our products, therefore we have to find where our Online target audience .
How to find our target audience on the Internet?
The related business plan, has already told us which are online habits of our target audience, ecommerce habits, social networks and finally, the words or keywords used in google and search engines to locate the products and services that we offer
All this information really give us a competitive advantage and a clear criteria to build our business on the internet.
This first data segmentation, will provide in future phases new keywords, so new niches and new business opportunities.We work with this part very present, and is the main focus once we got the first goal.
3-Catalogue of Products and Services:
Should build a products and services cataloge competitive compared with the competition ,mainly pricing, delivery and services related to the sale.
Everything we do to improve the offer, help us to achieve the goals before
information obtained in the first study really provide us a competitive advantage. We are going to go very fast in the development of the online project because we know where to go and we have located the target audience, the keywords used to search our products and the most effective channels.
Our product catalog will have great weight of these keywords, know the prices and shipping costs, usability used by the other websites and we will improve all.
4-Website Creation adapted to the target audience:
We will create a website with strong content keywords, supported with a design according to the online purchase habits of our target audience supported with pages in the social media using by our potential customer.
We will also create a group of webs 2.0 and blogs around the main site ( ecommerce sites) , to enhance organic positioning and neutral branding
Our eCommerce Developers team will use the more advantageous platform depending on the type of project , mainly wordpress and Magento, but open to all platforms ( Zencart, Joomla, Prestashop) looking for open source.
eCommerce Developer tasks:
Online Catalog Creation
Social Media creation
Web 2.0 Creation
Payment and shipping systems
Website Maintenance, Webmaster
5-Google SEO Strategy:
To make a sustainable and long distance online business .is absolutely necessary to have made the above processes, because the only way to get a sustainable project is to find the natural positioning
The natural or organic position is the goal to be achieved,
Once we got this stage of the online project, should have rigorously complemented the 4 previous points and so start working safely with seo and branding.
To get now the natural positioning with our list of keywords, we have to meet three requirements
a – Create New content quality
b – Get external quality links to our content ( backlinks)
c – Share our business in social networks
To Manage This enormous work, we impute to each project 3-5 specialists working continuously on the development of positioning to meet the online business plan, jobs and processes are as follows
Seo and Branding specialist, looking for seo onpage and seo offpage.
Organic Position Plan
Quality Link Building
Natural and Organic Positioning
eCommerce Advertising specialist
eCommerce Advertising plan
Google plus Advertising
Affiliate Expert and Blogger Specialists, writter contribuitors
Affiliate Traffic and Blogger processes
Affiliate strategy creation for the ecommerce project, we normally use a network of blogs created around of each new ecommerce business to promote the brand, products and display positive messages about the project from a neutral way. this group of blogs can provide a source of reveneus through Affiliate
Affiliate publishers manage
Affiliate advertisers manage
Affiliate Platform manage
Following these rules and complementing the processes in a few weeks we will start to be visited by our target audience. traffic will grow over the weeks, and in a few weeks we will begin to create sales opportunities (telephone inquiries, email inquiries and queries in social media, ..), the sum of all this will be the start of sales between 6-12 months.
We have handled and continuously developed these processes for years and to solve these 5 points and processes we have created a Control system designed for an effective and controlled development of an Internet Business.
We use our Online Business Developments System over our five ecommerce programs
1- ecommerce investment: We Invest economic and Technical resources over Internet businesses with solid ecommerce and expansion process, looking for a share of the company and online sales percentage
2- ecommerce Consulting: We fully develop internet business of entrepreneurs and local businesses, covering all creation and development costs for a percentage of the internet sales by an agreed time. Looking for a Online Sales percentage
3-Online Business Consultants: We manage the Internet business development for companies that looking to create online business and adapt your company to this new business. We providing our expertise to adapt the people and processes of the company to new business , normally leading a team that is already part of the company. Adapting the Internet operations of the company processes. looking for a fixed monthly payment + bonus for goals
4-eCommerce DropShipping Services: We build and develop the Online business of Manufacturers and Local Business for Online sales Percentage. Working in a Dropshipping way .
we manage the internet sales generation and the company team will be responsible for customer attention, payments and logistics in a simple and effective agreement.
We cover all the cost of creation -edition-insertion and full development of each internet Business handle all technical processes on the Internet , while the company team handle the real business . And when the project start to generate sales we will receive a percentage of sales during agreed time to recover our investment and of course to earn money.
To seal each alliance we need a initial security payment and an agreed period of collaboration, thats all!
5- eCommerce for Online Sales Percentage
We will create new sources of segmented traffic and visits with purchase intention to your website, by our eCommerce For Online Sales Percentage business system
Our system consists of two processes:
1- Build a parallel Online Presence:
We will build a Online business system parallel to your current internet business and that through neutral promotion of your brand and products generate lots of quality traffic
We analyze the online habits of your target audience , and we will create presence of your Brand and products in social networking sites, blogs and news websites that your target audience uses in their daily use of Internet
We will create a quality reputation coinciding with what your customer wants to find, the result of our work will bring mainly four benefits to your business:
a- Best Online Reputation
b- The best quality Links to your site
c- increase natural positioning
d- increase traffic and sales
The cost of the first process is 460 euro or 600 usd one off, for each Country
2-eCommerce Affiliation program
Once created platforms and mini sites or blogs, to multiply the presence of your brand and products on internet , must maintain and enhance the positioning of these sites using the keywords used by the target audience
we will take care of the whole process, and take the cost of our work getting a commission on your sales. and do this using an affiliate program with a monitoring software that records visits from the new sites to your online store and recording purchases and their amounts
you will have a control panel to always know the status of the visits and the number of sales that our system has provided
Currently our network of e-commerce agencies are developing projects with our four ecommerce programs in 8 countries and growing
This is clearly our Work system, if you fit with our work philosophy and want to boost or create your internet business in partnership with us let us know you want to collaborate